Insights for marketing with mojo impact
Before anything else, determine the goal of your website. Do you want visitors to buy something? Call you? For what? Tell them exactly what you want them to do. Use multiple calls to action to accomplish your goal Be findable. Include contact information in the header’s in top right corner on every page of your […]
Continue ReadingSummary List Placement Apple shot back at Facebook after the social media giant launched attack ads against the latest iOS update. In Tuesday’s iOS 14.3 update, Apple introduced a feature called “App Tracking Transparency.” This labels apps in the App Store, telling users what data those apps collect and whether it’s used to track them […]
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Groupon CEO fired | click for Yahoo Finance article What happens when you sell a product or service that “kills” your customers? Just ask recently fired Groupon CEO Andrew Mason. I don’t know that he has the answer, but I do. Groupon was a bad idea from the start. They talk businesses into selling their goods […]
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Adding a relevant keyword in your ad copy mirrors your audience’s intention and will catch their eye. Doing your audience research is also important to understand the context in which people are using a keyword. Knowing whether your audience wants to buy a camera or learn how to use one will shape your ad copy […]
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Do you reminisce about Facebook’s organic reach during 2012-14? Wasn’t it so great? Some of you might have taken the benefit back then, but chances are, the majority of readers started paying attention to social media later on. Well, it may sound surreal in today’s competitive social media environment where platforms are fighting for more […]
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